We Believe in the Power of Fragrance

Fragrance can brighten your day, lift your mood and transform the spaces you live in, one moment at a time


We help people live more fully through the power of fragrance

Every day, we create products designed to bring joy, comfort and inspiration, whether it’s a scent that sparks a memory, a candle that transforms your home or a body care ritual that helps you unwind.

We’re committed to crafting fragrances you love and experiences that make life a little brighter.

Who We Are

Bath & Body Works is one of the world’s leading brands for fine fragrance, body care and home scents.

From hydrating lotions and indulgent body creams to iconic 3-wick candles and home fragrance essentials, our collections are created with quality, safety and long-lasting performance in mind.

Innovation, creativity and a passion for fragrance guide everything we do.

And while our brand was born in the United States, our community of fragrance lovers now spans many countries and cultures.

Committed to Doing What’s Right

We’re on a journey to reduce our environmental impact and make responsible choices in the way we formulate, manufacture and package our products.

We’re continually exploring ways to be better for our customers, our communities and the planet.


Our Guiding Principles

We're driven by doing what's right: for our customers, our people and our communities.

Diversity, inclusion, equality and creating a sense of safety and belonging aren't just values for us, they're fundamentals that shape everything we do.

Built on this foundation, four key principles guide us every day:

Customer Relationships First

The unique relationship we build with them sits at the heart of every decision we make. By getting to know our customers like a good friend, we're able to anticipate their needs, understand their desires and exceed their expectations.

We Thrive Through Diversity And Respect

We are committed to embedding diversity, equity and inclusion at every level of our business. Respectful treatment, an open and supportive environment, and zero tolerance for discrimination or harassment. These are the conditions that allow diverse teams to succeed, innovate and thrive.

Passion Fuels Our Creativity

We love what we do. Creating fragrances that bring joy to people around the world inspires us every day. Our passion for delighting customers keeps us focused, purposeful and always moving forward.

Integrity Guides Our Work

We hold ourselves to the highest standards: in our workplace, our communities, our factories and our environmental efforts. Integrity, responsibility and humility guide us, because we believe the way we reach our goals is just as important as the goals themselves.


Fragrance has the power to transform the everyday

Whether it’s your home, your routine or your mood, we’re here to help you feel good, one fragrance at a time.